SPWD

I was speaking with a friend the other day, and of course we were talking about the economy and how things are in general – and not just in America, but globally the economies are taking a beating. This friend brought up a great point about three things that always sell, that people seem to always buy no matter their personal or the national economy.

Food, Tobacco, and Alcohol.

Food is pretty obvious. People need to eat to live. Tobacco?? Alcohol?? Some would argue that the latter two increase during recession – people calming themselves, “taking the edge off” as it might be put.

That brings up this idea – if people spend wastefully during a recession, and I am just as guilty being a smoker, who at one point quit for 2 years and then started up again about a year ago, what else will they spend wastefully on?

Now let’s look at the value in what we spend our money on when times are tight. What products services do you offer that create a positive value for people otherwise struggling to make sense of things? What could you offer that would create a positive value or help ease the struggling?

I know what I am going to do…..how about you?

Tags: Alcohol, Economy, Health, Recession, Tobacco

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